Through collaborative efforts with the Retail Merchandising team, I concepted and designed in-branch ATM Welcome Screens for the 2019 Holiday Season. A series of assets were created with e-gifting messaging encouraging customers to shop through the Chase Mobile app.

Role

  • Visual Design

The process

I made a conscious effort to find an aesthetic balance that merged the snowflake pattern and copy into one cohesive product. I carefully scaled and placed each snowflake to ensure it had a subtle presence without overshadowing one another.

Final design files were delivered to production services for distribution across ATM screens nationwide.